Is your business findable?
Google ranks you. ChatGPT decides whether to mention you. Your neighbors search "near me." Drop in your website and get an instant findability scorecard - across search, AI answer engines, and local - with the exact issues holding you back.
Built for small & local businesses - the sites where getting the fundamentals right actually moves the needle.
How findable is your site?
Your score blends search (SEO), answer engines (AEO) and local visibility with web best practices - the signals Google and AI assistants use to decide whether to show your business.
Want it all fixed for you instead? The $1,500 Sprint →
Your overall score averages the areas below - and they move on their own. A strong one (say, your technical setup) doesn't make up for a weak one (like AI or search). The low ones are where you're losing customers. Each pillar starts at 100 and loses points for every issue found: critical -40, high -20, medium -10, low -4. That is the whole formula, no black box.
What's holding you back
Every issue, ranked, with the evidence for each so you can check our work. The $99 report adds the exact fix for each, in priority order, plus a human review.
Want this fixed for you?
The Findability Sprint turns this scorecard into done work: we fix the issues above, wire up your schema and local listings, and re-run the AI tests so you can watch the answers change.
See the Sprint - $1,500 →Not ready for the full fix? Start with the $99 full report - every issue with the exact fix.
Want to talk it through first? Email me: blagica@zlato.co
- Blagica, Zlato Labs
A score, and a diagnosis.
One findability score
0-100, blending search (SEO), AI answer engines (AEO), local, and technical setup.
Four-pillar breakdown
See exactly where you're strong and where customers and AI miss you.
Prioritized issue list
Every problem ranked by urgency, in plain English - exactly what's costing you visibility.
A clear next step
Want it done for you? We turn the scorecard into a done-for-you sprint.
Free to skim. $99 to know. $1,500 to be done.
Find out where you stand.
- Your findability score, instantly
- The four pillars: search, AI, local, technical
- Your top issues in plain English
- Email unlocks your full issue list + PDF
Know exactly what to fix, and in what order.
- Every issue on your site, not just the top few
- The exact fix for each one, prioritized
- Branded PDF within 2 business days, most likely 1
It all gets fixed for you.
- Everything in the $99 Full Report
- Structured data, deployed on your site
- Google Business Profile, corrected and completed
- Citations and listings, cleaned up everywhere
- Page titles and structure, rewritten
- Answer-ready content AI can quote
- Before and after, side by side
- 30-day follow-up check
What is a findability score?
A findability score is a 0 to 100 measure of how easily new customers can find your business online. It blends four things: whether Google can rank your site, whether AI assistants like ChatGPT can read and recommend you, whether you show up in local search, and whether the technical basics are in place. Zlato's is free and takes about 15 seconds.
How is it calculated?
Your score is the average of four pillars, each graded 0 to 100: Search (SEO), Answer Engines (AEO), Local Findability and Technical Setup. Each pillar starts at 100 and loses points for every issue found: a critical issue costs that pillar 40 points, a high costs 20, a medium 10 and a low 4. Nothing is hidden, so you can see exactly what moved the number.
What is a good findability score?
90 and above is strong. 70 to 89 means you are findable but leaking customers through fixable gaps. Below 70 means the people looking for a business like yours are not finding you. The good news is that most of the gap is usually a handful of missing basics, not a rebuild.
Why does this matter more than it used to?
Because the search box is not the only door anymore. Customers ask ChatGPT, Perplexity and Google's AI for a recommendation and act on the answer. Those tools read your website differently than a person does. If your site cannot tell a machine what you do, where you are and who you serve, you are not in the running for the answer, no matter how good your business is.
Is it really free?
Yes. The score and the full list of what is wrong cost nothing and need no login. The exact fix for every issue in priority order is the $99 full report. Having it all fixed for you is the $1,500 sprint.
Big-brand experience. Small business heart.
I'm Blagica Bottigliero. I grew up in a family of small business owners, then spent 25 years driving digital growth at places like Motorola, Orbitz and Edelman, with an Emmy for my work in new media along the way. Now I'm back where my heart is. I've led small business organizations, worked on economic development projects focused on small business and spoken for the Main Streets organization. Small businesses are 99.9% of all U.S. businesses, and most are invisible to the AI tools customers now ask first. Think of this as big-company knowledge at a small business price. You built something real. I built this so people can find it.
More about me: zlato.co · blagica.com · LinkedIn
How this works: we read your site the way Google and AI engines do - the on-page findability signals across your homepage and a few key pages. It's a quick snapshot of where you stand, not a guarantee of rankings or traffic. Sites that block automated checks or run entirely on JavaScript may read incompletely - we'll tell you when that happens. Built for small & local businesses.
A Zlato Labs tool · zlato.coStrategy that ships. Growth that compounds.